Listado de producción
Listando 39 resultados
| Titulo | Año | Tipo |
|---|---|---|
It is all about our impulsiveness – How consumer impulsiveness modulates neural evaluation of hedonic and utilitarian banners
JUAN SANCHEZ FERNANDEZ, JOSE ANGEL IBAÑEZ ZAPATA, Luis-Alberto Casado-Aranda
|
2022 | Articulo |
Evaluating the neural mechanisms of exposure and retrieval of hedonic and utilitarian banners: A fMRI study
JUAN SANCHEZ FERNANDEZ, Luis-Alberto Casado-Aranda
|
2022 | Articulo |
Neural Responses to Hedonic and Utilitarian Banner Ads: An fMRI Study
JUAN SANCHEZ FERNANDEZ, MARIA ISABEL VIEDMA DEL JESUS, Luis-Alberto Casado-Aranda
|
2022 | Articulo |
Neural activity in self-related brain regions in response to tailored nutritional messages predicts dietary change
JUAN SANCHEZ FERNANDEZ, Luis-Alberto Casado-Aranda
|
2022 | Articulo |
Neural Bases of Sector Bias in Perceptions of Public Versus Private-Sector Service Performance
JUAN SANCHEZ FERNANDEZ, JOSÉ LUIS ZAFRA GÓMEZ, Luis-Alberto Casado-Aranda, Emilio José de la Higuera Molina
|
2022 | Articulo |
Plataformas de la economía colaborativa: Aceptación y uso de las generaciones X, Y y Z
Luis-Alberto Casado-Aranda
|
2021 | Capítulo de libro |
Analysis of the scientific production of the effect of COVID-19 on the environment: A bibliometric study
JUAN SANCHEZ FERNANDEZ, MARIA ISABEL VIEDMA DEL JESUS, Luis-Alberto Casado-Aranda
|
2021 | Articulo |
Looking at the brain: Neural effects of ¿made in¿ labeling on product value and choice
JUAN SANCHEZ FERNANDEZ, Luis-Alberto Casado-Aranda
|
2021 | Articulo |
Consumer Neuroscience Techniques in Advertising Research: A Bibliometric Citation Analysis
JUAN SANCHEZ FERNANDEZ, Luis-Alberto Casado-Aranda
|
2021 | Articulo |
Neural Predictors of Changes in Party Closeness after Exposure to Corruption Messages: An fMRI Study
JUAN SANCHEZ FERNANDEZ, Luis-Alberto Casado-Aranda
|
2021 | Articulo |
Tourism Research after the COVID-19 Outbreak: Insights for More Sustainable, Local and Smart Cities
JUAN SANCHEZ FERNANDEZ, Luis-Alberto Casado-Aranda
|
2021 | Articulo |
Understanding drivers and barriers affecting merchants¿ adoption of Mobile Payments. An empirical research and theoretical review focused in Spain
Luis-Alberto Casado-Aranda
|
2020 | Capítulo de libro |
Assessing the antecedents of user intention to use mobile payment services in the context of emerging markets
Luis-Alberto Casado-Aranda
|
2020 | Capítulo de libro |
How consumer ethnocentrism modulates neural processing of domestic and foreign products: A neuroimaging study
JUAN SANCHEZ FERNANDEZ, JOSE ANGEL IBAÑEZ ZAPATA, FRANCISCO J. LIEBANA CABANILLAS, Luis-Alberto Casado-Aranda
|
2020 | Articulo |
La Comunicación como Estrategia de Promoción de Comportamientos Responsables de Juego Online
Luis-Alberto Casado-Aranda
|
2020 | Capítulo de libro |
Evaluating Communication Effectiveness Through Eye Tracking: Benefits, State of the Art, and Unresolved Questions
JUAN SANCHEZ FERNANDEZ, JOSE ANGEL IBAÑEZ ZAPATA, Luis-Alberto Casado-Aranda
|
2020 | Articulo |
The processing of price during purchase decision making: Are there neural differences among prosocial and non-prosocial consumers?
MARIA ISABEL VIEDMA DEL JESUS, MYRIAM MARTINEZ FIESTAS, Luis-Alberto Casado-Aranda
|
2020 | Articulo |
The Past, Present and Future of Smart Tourism Destinations: A Bibliometric Analysis
JUAN SANCHEZ FERNANDEZ, Luis-Alberto Casado-Aranda
|
2020 | Articulo |
How Consumer Ethnocentrism Modulates Neural Processing of Domestic and Foreign Products: A Neuroimaging Study
JUAN SANCHEZ FERNANDEZ, JOSE ANGEL IBAÑEZ ZAPATA, FRANCISCO J. LIEBANA CABANILLAS, Luis-Alberto Casado-Aranda
|
2020 | Articulo |
Modulating the Neural Bases of Political Communications: Political Involvement and Perception of the Economic Situation
TEODORO LUQUE MARTINEZ, JUAN SANCHEZ FERNANDEZ, Luis-Alberto Casado-Aranda
|
2020 | Articulo |
Neurociencia del consumidor y turismo: Una revisión de las aplicaciones de la neurociencia a las estrategias de comunicación en turismo.
Luis-Alberto Casado-Aranda
|
2019 | Capítulo de libro |
Los nuevos comunicadores: Los inforluencers
Luis-Alberto Casado-Aranda
|
2019 | Capítulo de libro |
LA INFLUENCIA DE LA WEB EN LA REPUTACIÓN ONLINE: EL CASO DE TRIPADVISOR Y MINUBE
JUAN SANCHEZ FERNANDEZ, Luis-Alberto Casado-Aranda
|
2019 | Articulo |
Minube: Caso de Éxito de una Comunidad Virtual de Viajeros en España
Luis-Alberto Casado-Aranda
|
2019 | Articulo |
Does Partisan Bias Modulate Neural Processing of Political Information? An Analysis of the Neural Correlates of Corruption and Positive Messages
JUAN SANCHEZ FERNANDEZ, Luis-Alberto Casado-Aranda
|
2019 | Articulo |
Consumer Processing of Online Trust Signals: A Neuroimaging Study
JUAN SANCHEZ FERNANDEZ, Luis-Alberto Casado-Aranda
|
2019 | Articulo |
Procesamiento neuronal de señales de seguridad y riesgo online: un estudio neurocientífico
JUAN SANCHEZ FERNANDEZ, FRANCISCO J. LIEBANA CABANILLAS, Luis-Alberto Casado-Aranda
|
2018 | Capítulo de libro |
A Neuropsychological Study on How Consumers Process Risk and Secure E-Payments
JUAN SANCHEZ FERNANDEZ, FRANCISCO J. LIEBANA CABANILLAS, Luis-Alberto Casado-Aranda
|
2018 | Articulo |
Neural correlates of gender congruence in audiovisual commercials for gender-targeted products: An fMRI study
JUAN SANCHEZ FERNANDEZ, Luis-Alberto Casado-Aranda
|
2018 | Articulo |
How Consumers Process Online Privacy, Financial, and Performance Risks: An fMRI Study
JUAN SANCHEZ FERNANDEZ, FRANCISCO JAVIER MONTORO RIOS, Luis-Alberto Casado-Aranda
|
2018 | Articulo |
CÓMO DISEÑAR UNA PUBLICIDAD MEDIOAMBIENTAL EFICIENTE: ANÁLISIS DESDE UNA PERSPECTIVA DE NEUROMARKETING
Luis-Alberto Casado-Aranda
|
2017 | Capítulo de libro |
Análisis de la Efectividad de la Comunicación Medioambiental desde una Perspectiva de Neuromarketing: Una Aproximación Empírica
Luis-Alberto Casado-Aranda
|
2017 | Capítulo de libro |
Neural Correlates of Voice Gender and Message Framing in Advertising: An fMRI Study
JUAN SANCHEZ FERNANDEZ, FRANCISCO JAVIER MONTORO RIOS, Luis-Alberto Casado-Aranda
|
2017 | Articulo |
Neural Effects of Environmental Advertising: an fMRI Analysis of Voice Age and Temporal Framing
JUAN SANCHEZ FERNANDEZ, Luis-Alberto Casado-Aranda
|
2017 | Articulo |
Análisis de la efectividad de la comunicación medioambiental desde una perspectiva de neuromarketing. Una aproximación empírica
Luis-Alberto Casado-Aranda ()
|
2015 | Tesina |
Gestión de la Fuerza de Ventas y Equipos Comerciales
Luis-Alberto Casado-Aranda
|
2015 | Libro |
Inglés Profesional para Actividades Comerciales
Luis-Alberto Casado-Aranda
|
2015 | Libro |
Environmental Research
MARIA ISABEL VIEDMA DEL JESUS, Luis-Alberto Casado-Aranda
|
- | Articulo |
How Consumers Process Online Privacy, Financial, and Performance Risks: An fMRI Study
Luis-Alberto Casado-Aranda
|
- | Articulo |